A Study on the Impact of the Characteristics and Factors of Consulting Client on the Quality of Consulting Services
Joon Hyuk Seo1, Yen-Yoo You2, Chang-Won Lee3, Jung-Wan Hong4
1Joon Hyuk Seo, Doctoral Student, Department of Knowledge Service & Consulting, Samseonkyo, Seongbuk-Gu, Hansung University, Seoul, Korea.
2Yen-Yoo You, Professor, Department of Knowledge Service & Consulting, Hansung University, Seoul, Korea.
3Chang-Won Lee, Professor, Department of Public Administration, Hansung University, Seoul, Korea,
4Jung-Wan Hong, Professor, Department of Industrial and Management Engineering, Hansung University, Seoul, Korea,
Manuscript received on 01 January 2019 | Revised Manuscript received on 06 January 2019 | Manuscript Published on 07 April 2019 | PP: 104-110 | Volume-8 Issue- 3C January 2019 | Retrieval Number: C10310183C19/2019©BEIESP
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open-access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: This study confirmed the effect of the characteristics of consulting firms on the quality of consulting services. When consultants conducted consulting, they tried to help them by organizing the items that they had to prepare to improve service quality. Methods/Statistical analysis: We used social science research methodology. Consulting and consulting Service quality was clarified and the components were reviewed. The research model and the hypotheses were established through the previous research and the questionnaire was conducted with 25 observational variables. The data of 128 questionnaires of the respondents were analyzed and verified. The data of collected survey data were analyzed and SPSS 22.0 and AMOS 22.0 were used for hypothesis testing of research model. Findings: The results of this study are as follows, first, the directivity of relationship has a positive effect on the consulting demand factor. In detail, it is confirmed that the higher the relationship orientation of company characteristics, the higher the understanding of consulting consumers. Second, it was confirmed that consulting service quality had a positive effect on the quality of consulting service. Consulting service quality (reliability) was found to be high when understanding the factors of consulting users. Third, it was confirmed that the intelligibility has a mediating effect on the reliability of the independent variables of the characteristics factor of the consulting firms. Therefore, the characteristics of the enterprise affect the factors of the consumer and the factors of the consumer influence the quality of the consulting. Improvements/Applications: To summarize the results of this study, consultants and consulting firms can influence the quality of consulting services before consulting to understand the characteristics of the company and the factors that may influence consulting performance and to draw out the results of successful consulting. The factors that can be controlled should be used and utilized.
Keywords: Management Consulting, Company Characteristics of Client, Consulting Consumer Factor, Consulting Service Quality.
Scope of the Article: Information Ecology and Knowledge Management