Economic Factors Variables of Purchasing Behaviour of Consumers With Reference to Health Drinks
D. Venkatrama Raju1, J. Kannan2, C. Archanapriya3
1D. Venkatrama Raju, Department of Commerce and Economics, Bharath Institute of Higher Education and Research, Chennai (Tamil Nadu), India.
2J. Kannan, Department of Commerce and Economics, Bharath Institute of Higher Education and Research, Chennai (Tamil Nadu), India.
3C. Archanapriya, Department of Commerce and Economics, Bharath Institute of Higher Education and Research, Chennai (Tamil Nadu), India.
Manuscript received on 15 November 2019 | Revised Manuscript received on 23 December 2019 | Manuscript Published on 31 December 2019 | PP: 690-692 | Volume-9 Issue-2S4 December 2019 | Retrieval Number: B12421292S419/2019©BEIESP | DOI: 10.35940/ijitee.B1242.1292S419
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open-access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: Wellbeing beverages are typically sodas uncommonly intended to give vitality, nourishment and wellbeing to the human body. They incorporate a blend of methylxanthines, caffeine, nutrient B complex, and home grown fixings. Different fixings may incorporate separates from the guarana plant or taurine, different types of ginseng, maltodextrin, inositol, carnitine, creatine, glucuronolactone, and ginkgo biloba. Some of them contain sugar. The focal fixing in most wellbeing beverages is coca, a similar stimulant found in chocolates, frequently as guarana or yerba mate. These beverages are normally showcased to youngsters. Larger part of the bustling individuals today are drinking caffeinated drink. This is on the grounds that they accepted that it could truly enhance them vitality and quality. Also, obviously, it could keep them conscious which is perfect for longer long stretches of working. Lion’s share of the bustling individuals today are drinking caffeinated drink. This is on the grounds that they accepted that it could truly enhance them vitality and quality. What’s more, obviously, it could keep them conscious which is perfect for longer long periods of working.
Keywords: Wellbeing Beverages, Caffeinated Drink.
Scope of the Article: Computational Economics