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Technologies for Enhancement of Shares in Online Trading
T. Subhalatha1, M. Shanmuga Priya2, C. Archanapriya3

1T. Subhalatha, Department of Science and Humanities, Bharath Institute of Higher Education and Research, Chennai (Tamil Nadu), India.

2M. Shanmuga Priya, Department of Science and Humanities, Bharath Institute of Higher Education and Research, Chennai (Tamil Nadu), India.

3C. Archanapriya, Department of Science and Humanities, Bharath Institute of Higher Education and Research, Chennai (Tamil Nadu), India.

Manuscript received on 07 November 2019 | Revised Manuscript received on 15 December 2019 | Manuscript Published on 31 December 2019 | PP: 248-251 | Volume-9 Issue-2S4 December 2019 | Retrieval Number: B11311292S419/2019©BEIESP | DOI: 10.35940/ijitee.B1131.1292S419

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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open-access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: To know about the success criteria of the women entrepreneurs. Today women are empowered in various aspect of life, to know the challenges that had been faced by the women entrepreneurs. Customer perception has been clearly examined among the customer of the women entrepreneurs In online stock broking. As the male domination is more in this area, to know the customer perception towards women entrepreneurs rather with the male entrepreneurs. The factors that motivates the women in entrepreneurial development. As there are remarkable change in the upliftment of women, the success strategies will help the upcoming women entrepreneurs to excel in the business. Women are considered as eyes of the nation. Women achieving greater heights in all sectors. The study aims to identify the success strategies, challenges that had been pursued by the women entrepreneurs to achieve a zeal. To understand this a structured questionnaire was prepared and collected among the women entrepreneurs in and around Chennai city. According to the response of the women entrepreneur’s analysis and interpretation was made and suggestion were made. It helps other women entrepreneurs to have a literature about the strategies.

Keywords: Empowerment, Entepreneurs, Structured Questionnaire.
Scope of the Article: Broadband Access Technologies