Exploring Challenges of Web-Based Purchasing
Santhia Nadesan1, Choo Wou Onn2, Shahryar Sorooshian3
1Santhia Nadesan, FIM, Universiti Malaysia Pahang, Pahang, Malaysia.
2Choo Wou Onn, Faculty of Information Technology, INTI International University, Nilai, Malaysia.
3Shahryar Sorooshian, ERAS, Universiti Malaysia Pahang, Pahang, Malaysia.
Manuscript received on 02 July 2019 | Revised Manuscript received on 07 July 2019 | Manuscript published on 30 August 2019 | PP: 1314-1317 | Volume-8 Issue-10, August 2019 | Retrieval Number: I8171078919/2019©BEIESP | DOI: 10.35940/ijitee.I8171.0881019
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: The main goal of the current article was to review challenges of online purchasing. Theoretically, this research has few benefits and has importance which the findings of this study will listing the crucial challenges that need to be addressed and tackled to achieve the success of E-commerce (and precisely electronic-shopping) in companies. It encourages additional utilization of technologies of Electronic-Commerce, styles the e-transaction practice at ease, boosts the amount of acknowledgement and adoption of this online technology, results in advancement of online customer responsibility, presents the loyalty concept, raise customer satisfaction, sustains longer-term relationship with clienteles and contributions to obtaining of competitive advantages.
Keywords: Challenges, Online Shopping, Web, Literature Review.
Scope of the Article: Web-Based Learning: Innovation and Challenges