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An Evaluation of the Effectiveness in Use and Efficiency in use of a Mobile News Aggregator Magazine Application
Azham Hussain1, Emmanuel O.C. Mkpojiogu2, Sumayyah Adetunmbi3, Marwah Naeem Hassooni4, Shuib Basri5

1Azham Hussain, School of Computing, University Utara Malaysia, Sintok, Malaysia.

2Emmanuel O.C. Mkpojiogu, Department of Computer and Information Technology, Veritas University, Abuja, Nigeria. School of Computing, University Utara Malaysia, Sintok, Malaysia.

3Sumayyah Adetunmbi, School of Computing, University Utara Malaysia, Sintok, Malaysia.

4Marwah Naeem Hassooni, School of Computing, Universiti Utara Malaysia, Sintok, Malaysia.

5Shuib Basri, Software Quality and Quality Assurance  Research Cluster, University Technology Petronas, Malaysia.

Manuscript received on 18 June 2019 | Revised Manuscript received on 25 June 2019 | Manuscript Published on 19 June 2019 | PP: 527-531 | Volume-8 Issue-8S June 2019 | Retrieval Number: H10880688S19/19©BEIESP

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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open-access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Abstract: In this study, the researchers evaluated the effectiveness and efficiency of the Flipboard app, a news magazine application. The usability of Flipboard app was tested by observation. 11 participants (all students of Universiti Utara Malaysia (UUM)), were conscripted for the usability test. The result indicated that all participants completed task 1 (100%). In task 2, 91% of participants completed their tasks. The success rates for tasks 3, 4, and 5 were 82%, 100% and 82% respectively. These show high success rate. In addition, the error rates per tasks were relatively low. These results (success rates and error rates) show that the app has good effectiveness. Also, the task completion time revealed that the app on average is efficient in use. However, since some participants were not able to complete their tasks, some completed with some errors and some expended much time to complete their tasks, it is thenceforth clear that the interface is nonetheless laden with some issues that demands attention.

Keywords: Mobile App, Effectiveness in use, Efficiency in use, Usability Testing.
Scope of the Article: Mobile App Design and Development