Technology Acceptance of Artificial Intelligence in Banking and its Impact on Banking Efficiency
S.Venkatesan1, N.Sumathi2
1Dr. S. Venkatesan, Associate Professor and Research Advisor, Department of Management and Research, Adaikalamatha College, Vallam, Thanjavur (TamilNadu), India.
2Dr. N. Sumathi, Professor and Research Advisor, Department of Management and Research, Adaikalamatha College, Vallam, Thanjavur (TamilNadu), India.
Manuscript received on 15 May 2019 | Revised Manuscript received on 22 May 2019 | Manuscript Published on 10 July 2019 | PP: 371-374 | Volume-8 Issue-7C2 May 2019 | Retrieval Number: G10800587C219/19©BEIESP
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© The Authors. Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open-access article under the CC-BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/)
Abstract: Synthetic Intelligence is decided as the key to convert various critical issues that the customers are facing thereby retaining the competitive facet. artificial Intelligence is the precept of advancement in computer structures which allow us to execute task which normally need the intelligence of human beings, including speech reputation, visible identification, translation of languages and hassle solving. The ARTIFICIAL intelligence (AI) approach is quite aggressively being adopted with the aid of the banking region in India. The have a look at turned into conducted to perceive the numerous internal and outside elements influencing the consumer awareness, belief, mind-set and popularity of AI in banks by using the customers. Correspondingly the modifications can be recommended inside the AI adoption method in order that the competitive advantage and offerings of the banks can reach to the masses.
Keywords: Artificial Intelligence, Customers Acceptance, Attitude and Customer Perception, Cognitive Decision Making.
Scope of the Article: Artificial Intelligent Methods, Models, Techniques